Guided Persona Creation Walks you through a proven framework, demographics, psychographics, behaviours, and buying drivers, ensuring nothing is missed.
Humanised and Strategic Helps you craft relatable personas with names, quotes, bios, and motivations that your team can actually use and remember.
Aligned Team Understanding Creates a shared language and mental model for cross-functional teams, reducing misalignment and streamlining decision-making.
Ready for Action Produces professional, structured persona documents ready to drop into your planning decks or marketing briefs.
Supports Segmentation and Scaling Helps you create multiple personas to represent different customer segments, making your strategy more targeted and scalable.
Built for Kiwi Businesses
This assistant understands the unique challenges and market dynamics in New Zealand. Whether you're launching a product in Auckland, building brand trust in a regional centre, or navigating niche sectors, it keeps your customer profiles relevant, local, and effective.
Why You'll Love it
Creating customer personas is too important to leave to guesswork. With this assistant, you'll gain a clearer picture of who you're speaking to, making your marketing sharper, your products better, and your decisions smarter. It's the strategic tool your team will actually want to use.
Frequently Asked Questions
What types of personas can this assistant help me create? It supports both B2B and B2C personas, across roles like economic buyers, end users, researchers, and influencers, customised to your goals.
Can it help update existing personas? Yes. It reviews and refines outdated profiles, helping ensure they stay relevant and reflect current customer realities.
What output formats does it produce? Structured, narrative-style persona documents ready for slides, strategy docs, or team workshops.
Is it only for marketers? Not at all. Product managers, CX leaders, founders, and anyone working on customer-facing strategy will find it equally valuable.
What if Iām not sure who my customers are yet? No problem. The assistant helps you clarify your audience by guiding early-stage research planning, from interview prep to data-gathering strategies.